First-hand vs Third-party Online Advertising Platforms & Cost Guide for Effective Marketing in Singapore
When it comes to advertising, businesses in Singapore have a variety of platforms to choose from. Two of the most common categories are first-hand advertising platforms and third-party PR/media advertising platforms. Understanding the difference between the two and how each can help your brand is crucial in crafting a successful advertising strategy. First-hand […]
What is Influencer Marketing and How to Use It?
One strategy that has gained prominence in modern marketing is Influencer Marketing. Increasingly, brands are using influencers to reach their target audiences through Social media and Digital influence. Find out how influencer marketing can benefit your brand, whether you’re a seasoned marketer or new to the concept. The Benefits of Influencer Marketing: Influencer marketing boosts […]
What should be done if you receive a Negative online review from your customer?
It is crucial to respond to customer online reviews for several reasons. First of all, it shows that you value your customers’ feedback and care about their experiences with your product or service. You demonstrate your commitment to improving the customer experience by responding to reviews. As a result, your brand can be more trusted […]