Design

Design, website

What is the Difference between Responsive Website and Normal Website?

This article is specially catered to our Digital Marketing course students.  Responsive websites differ from normal (or non-responsive) websites in how they adapt to different…

Branding, Businesses, Design

Types of Logos and How to Use Them For Your Brand

When you think about a logo, what comes to your mind? Perhaps it’s a visual element positioned next to or above a brand name, creating…

Branding, Businesses, Design, Namecard

How Much Does It Cost to Design a NameCard in Singapore?

We are living in an era where everything and everyone is going digital. It’s safe to say that the digital space cannot completely replace the…

Design

RGB vs CMYK: Understanding the Differences

When the term CMYK is mentioned, most individuals associate it with print, while RGB is commonly linked to Digital applications that are on-screen. However, do…

Design

The Best File Formats for CMYK & RGB Modes

Once you’ve grasped the fundamentals of CMYK and RGB, you likely understand their purposes. Now, let’s explore the ideal file formats for each color mode,…

Design

How to Create a Text Hierarchy and Visual Elements to Tell One Story

It’s a way of grouping items in such a way that they appear as if they’re “above,” “below,” or “at the same level.” Creating something…

Design

Understanding Colour: Choosing the Right Colour Palette for your Design

The world is filled with colour. It is common for our minds to engage with different colours on a regular basis, and to associate them…

Design, Marketing

9 Best Marketing Design Tips for Non-Designers

According to our research on small and medium-sized businesses, businesses spend 20 percent of their gross revenue on marketing.   From web content and landing…