What Is the Most Effective Way to Become More Famous on TikTok? (With Branding & Strategy That Works)

“I thought posting a few fun videos would make my business famous on TikTok.” That’s what Sarah, a small café owner in Singapore, told us after struggling to grow her account. She was posting once a week—fun clips of latte art—but her follower count barely moved. After she began integrating her café’s story, brand personality, […]