The Best File Formats for CMYK & RGB Modes

Once you’ve grasped the fundamentals of CMYK and RGB, you likely understand their purposes. Now, let’s explore the ideal file formats for each color mode, providing you with a handy reference. The Best File Formats for CMYK Modes: A variety of file formats can be used with the CMYK color mode. Check with your printer […]

How to Create a Text Hierarchy and Visual Elements to Tell One Story

How to Create a Text Hierarchy and Visual Elements to Tell One Story

It’s a way of grouping items in such a way that they appear as if they’re “above,” “below,” or “at the same level.” Creating something beautiful isn’t the only goal of design. It’s about making something useful. Putting something together that the user can easily consume and understand. Hierarchy plays a huge role in that. […]

Understanding Colour: Choosing the Right Colour Palette for your Design

Understanding Colour Choosing the Right Colour Palette for your Design

The world is filled with colour. It is common for our minds to engage with different colours on a regular basis, and to associate them with various things. Colour alone accounts for up to 90 percent of image judgments about products. While we are so familiar with colours, there is a wide range of uncertainty […]

9 Best Marketing Design Tips for Non-Designers

According to our research on small and medium-sized businesses, businesses spend 20 percent of their gross revenue on marketing.   From web content and landing pages to flyers and brochures, a large portion of that budget is directed toward marketing content.    Wouldn’t it be nice if you could save money and time by creating […]