Why your Social Media Giveaway Contest Didn’t Work — And How to Fix It
Running a giveaway can seem like an easy win: boost visibility, gain followers, and reward potential customers. But sometimes, a giveaway falls flat — minimal engagement, no new followers, and zero meaningful leads. When that happens, it’s not just disappointing — it’s a sign that something needs to change. Here’s a breakdown of why a […]
What Is Content Direction & Content Angle — and How Influencers Can Master It for Brand Collaborations
So you’ve landed a brand deal — congrats! But now you’re staring at a content brief, wondering how to make it feel “you” while keeping the brand happy. That’s where content direction and content angle come into play. Mastering these two elements helps you create content that feels natural, gets results, and keeps brands coming […]
How to Get the Music Tab on Your TikTok Profile (Even If You’re Not a Professional Artist)
TikTok has become a powerful platform for musicians, helping artists of all levels gain exposure. If you’ve ever noticed some profiles with a “Music” tab, you might be wondering how to get one for yourself. The good news? You don’t have to be a professional artist to get it! In this guide, we’ll walk you […]
Understanding Social Media Bans: What They Are and Where They Happen
Social media platforms have become essential for personal branding, business promotion, and global connection. However, with the rapid expansion of these platforms, users are increasingly exposed to bans and restrictions for various reasons. Whether it’s to enforce community guidelines or limit disruptive behavior, bans can take different forms. In this article, we’ll dive into the […]
Singapore’s Top Food Bloggers Are Waiting to Discover Your Restaurant!
If you’re running a restaurant or food brand in Singapore, chances are you’ve thought about getting food bloggers and influencers to spread the word about your delicious creations. But let’s face it—figuring out who to contact and how to approach them can feel like a full-time job. That’s where Lepak Creator comes in. We’re here […]
How to Present Your Pitch to a Brand as a Content Creator
It can be intimidating to pitch yourself to other brands, especially if you’re just starting out. When you’re new, you might wonder, “How do I secure partnerships?” ”, “Am I good enough for the job?” Well, all you have to do is ask! What is the best way to ask? You can pitch through emails […]
Instagram Influencer Marketing: Your Comprehensive Guide
In today’s digital landscape, influencer marketing has emerged as a highly potent sales strategy, owing to the sheer abundance of influencers and the trust they cultivate with their dedicated followers. However, mastering this approach can pose significant challenges. Not all influencers are cut from the same cloth, so discerning which ones align most effectively with […]